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MessagePosté le: Ven 7 Juil - 16:43 (2017)    Sujet du message: Global Marketing Répondre en citant


Global Marketing
by Gautam Dutta



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Legal.Stuff.Privacy.Policy.Site.Map.The...nature...of...the...Internet...is...such...that...its...users...will...tend...to...organize...themselves...into...far...more...focused...groupingsWith.a.two.way.communication.channel,.companies.can.feed.off.of.the.responses.of.their.consumers,.making.them.more.dynamic.and.adaptive3).Dunkin.Donuts.In.case.you.missed.it,.National.Donut.Day.was.June.3rdIf.a.customer.comments.or.offers.praise.or.criticism,.failing.to.answer.can.cause.a.divide.and.might.even.result.in.lost.customersNot..letting..local..teams..lead..the..way.One..of..the..most..disappointing..mistakes..that..Ive..seen..companies..make..is..that..they..hire..highly..competent,..intelligent..local..people..to..serve..their..overseas..markets,..but..then..fail..to..consider..their..input..when..making..strategic..decisionsGlobal.marketers.should.aim.at.offering.translated.versions.of.the.posts.on.social.media.in.order.to.capture.a.wide.audience,.since.many.consumers.will.often.look.for.opinions.and.information.regarding.products.and.brands.from.other.customers

However,..success..in..global..markets..depends..on..knowledge..accumulation..and..deployment.[2]..Today,..more..and..more..marketing..companies..specialize..in..translating..products..from..one..country..to..another.[3]For..example,..a..software..company..wont..succeed..abroad..if..it..sells..the..same..product..that..it..sells..at..home..if..users..in..the..new..market..arent..as..familiar..with..certain..advanced..featuresBy..continuously..tracking..the..response..and..effectiveness..of..a..campaign,..the..marketer..can..be..far..more..dynamic..in..adapting..to..consumers..wants..and..needsWhether...this...product...is...considered...the...high-end,...expensive...choice,...the...economical,...low-cost...choice,...or...something...in-between...helps...determine...the...price...pointReach[edit]3eMarketing.includes,.among.other.things,.information.management,.public.relations,.customer.service.and.salesThese.individuals.are.significant.because.they.know.their.country.and.your.companySign..Up..Close..navigation..Home..Dictionary..Term..of..Day..Articles..Subjects..Sign..Up..In.order.to.create.a.good.global.marketing.strategy,.you.must.be.able.to.answer:.What.I.am.trying.to.achieve.in.an.international.market?.What.are.my.companys.strengths.and.weaknesses.for.that.market?.How.can.I.counter.challenges.in.the.market?.What.potential.will.I.have.in.this.market?.Moreover,.a.good.global.marketing.strategy.incorporates.all.the.countries.from.all.regions.of.the.world.and.coordinates.their.marketing.efforts.accordingly

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MessagePosté le: Ven 7 Juil - 16:43 (2017)    Sujet du message: Publicité

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